While we’ve been preparing for and getting the word out for the 2018 Chamber Expo next month, Exhibitors have been busy behind the scenes prepping their booths. But, as an attendee, you can also benefit from having a solid game plan in place before the show. Here are our top tips for attending a trade show:
SET A GOAL AND STRATEGY
Before you attend any event, know why you’re doing it. Why are you attending? What problems are you hoping to solve for your business? Knowing what you need will help you take advantage of Chamber Expo.
Once you have your points of interest in mind, jot down the top 5 or 10 industries that you absolutely must make time for.
BALANCE YOUR TIME
There are two ways to spend time at a tradeshow: seeking out vendors on your list or wandering to see what you discover. It’s a good idea to make time for both, but know which one you’re most interested in.
SAVE ROOM FOR EXISTING CONNECTIONS
Most people attend trade shows in search of something new. But, it’s a good idea to visit some vendors you already know. Reconnect and see what new projects they’re working on. This gives you the opportunity to verify they’re still the best fit for your business and builds a relationship by connecting face to face periodically.
Yes, you’re most likely there for business purposes. But Chamber Expo also acts as the largest Business After Hours in the area and is an excellent place to network. You can meet other people working in your industry and collect recommendations from them of who to seek out during Chamber Expo.
This may seem silly, but don’t forget to have fun. You’re there to expand your experience and contribute to your business but you also get to make some friends while you’re at it!
We hope to see you Chamber Expo on November 7!